Has the age of the football mercenary reached its peak?

My club will suffer in January. I am a Sunderland fan so I am used ti the suffering but it feels now like it is getting out of hand. It feels to me like the age of the football mercenary is reaching its peak.I know that for a long time the players have seen the game as a way of making huge sums of money while they still can. Their career is short and the rewards for moving clubs always seem bigger then the rewards for staying put. Add agents into the mix that like to make a deal then you have a mix that puts players in total power over clubs and fans sit at the lowest level of the pecking order. You see in football, showing loyalty means you can be exploited. The club knows that you are not suddenly going to up sticks and support the next closest team. Loyalty means that you will show up week after week, but the merchandise and out up with whatever is thrown at you.

This January transfer window will show that the club have little power against players,and it is the fans that suffer. This is highlighted by two players. The dealings of Yann M'Vila and Lamine Kone show that football has reached a new level of player power. It shows that the mercenaries are in control.

Yann M'Vila
Yann is quite simply the best midfielder Sunderland have had on their books for a very long time. He was absolute quality at the end of last season and had signed a pre-contract agreement with us to begin on the 1st January 2017.

Something happened on deadline day at the end of the Summer 2016 transfer window as Yann M'Vila arrived in England only to post a cryptic social media message that Sunderland had broken his heart. This is a man with a track record for playing clubs off against each other for his own gain.

It has been announced this week that he is now going to join Sunderland in January, The club stated that they only want players that really wanted to play for the club. Our best midfielder in many years was staying in Russia, with a club that he had fallen out with completely only a matter of months ago.

This is the type of mercenary behaviour that gives footballers a bad name. I understand where the club is coming from and if he isn't committed to the cause then he won't be an asset. He looked highly motivated when playing for Sam Allardyce in the second half of last season and if he wasn't going to be that motivated again then maybe he wouldn't have been the same player. It is the player that concerns me.

Lamine Kone
Another player that really concerns me is Kone. He was a revelation towards the end of last season as he defended brilliantly and scored goals as we stayed up. Obviously his transfer stock rose and he was in demand. But the club is looking upwards and want to keep their best players. He had only signed in January 2016 and really owed us at least one full season.

Kone did not see it that way. He wanted a transfer to Everton and it looked as though he was going to force this earlier in the year. he missed training, suggested he might refuse to play and fell out with the club completely.

In the end the deal was not done. The performances of Kone this season have not lived up to the promise he showed last and there is a very strong possibility that he will get his move to Everton in the January window. Another mercenary and his agent work the system their way until he gets the deal he wants. he has shown no loyalty to the club at all. We signed him from the relative obscurity of Ligue 1 and he wants more.

Sunderland
What do the club do? I think that we need a strategy as a club ti determine the way we are going to deal with players. For all the flaws of Steve Brice, he went to the big clubs and brought in their up and coming players on loan. We helped the career of Danny Wellbeck, Danny Rose and others with this way of working.

Southampton look from the outside like they tell their players once they have given two years service then they will not stand in their way of an offer from a big club.They have made huge profits on the likes of Lallana, Clyne and Wanyama while getting at least two quality seasons out of them.

Sunderland don't seem to have a strategy for attracting the best players, or for retaining those players if another offer comes along. I understand from players point of view that they don't want to stay with a club fighting relegation to the last few games of the season year after year. We need to grow and the way to do this is to have a strategy. Ellis Short seems to be content with just avoiding relegation every year. His players are not and neither are the fans.

The blog is starting to gain readers from all over the world - welcome to In Off The Post!

My blogs are starting to take off a little and I've found interest from different parts of the world. I has readers contact me from Spain, India, Canada and the USA in recent weeks.

It's good to know that people are reading!

As part of the promotion of my blog, I've written a couple of guest post recently. It's something that I enjoy and it helps with the publicity of my blog.

One is in a website called best football apps and I have written about my kids obsession with FIFA16-

http://bestfootballapps.com/fifa/

Another guest post has appeared on a website that I reviewed a little while ago called Footie Quiz.

My guest post is about the transfer window and it can be found here-

http://www.footiequiz.co.uk/blog/

I think that it is always good to spread your wings and every new reader I get is a bonus.

Next up will be a blog about the enigma that is Everton football club, more views on the transfer window and a response to the Deloitte football "rich list."

See you all soon.

See why this could be the costliest transfer window yet

The transfer window has opened again and I expect there to be a flurry of signings. It's a massive season for staying in the Premier League - the new television deal next year ramps up the income levels again. There are things at the top and the bottom of the league at play this season that will affect who spends, and how much they spend.

Top of the league

It's all up for grabs. Not just the title, but the Champions League places, that could go to any of a number of clubs. Even Chelsea will fancy putting on a great run and snatching a European place this season. I think that the title could still be won by Arsenal, Manchester City, Manchester United, Leicester City or Tottenham Hotspur. This means that all of these teams could invest in their squad. Louis van Gaal has said he needs a striker, Spurs need backup for Harry Kane, Leicester will look for quality and Man City can always spend big. There's plenty of legs in the title race and while that's a possibility, teams will try to influence it with their chequebooks.

European places
It's not over for the likes of Liverpool, Everton or even Chelsea, so there's European football to play for right down to the bottom third of the league. The Europa League had been a bit of a poisoned chalice in recent seasons but I think that Tottenham this year have shown it doesn't have to be. Teams will always prefer the Champions League but the Europa League can be a money-spinner, a chance to use the squad and an opportunity to blood youngsters. Teams will spend to get there, but not excessively.

Relegation
The relegation battle will be the fiercest ever, with the money at stake. Consequently the money spend will hit a new high, in my opinion. The following teams could still go down


Aston Villa
Sunderland
Newcastle United
Norwich City
Swansea City
Bournemouth
And even Chelsea

The activity could be intense because all of these teams have some major flaws that need to be addressed. Sunderland need a new defence (and Newcastle need help in this area too) whilst Bournemouth have lost some of their major attacking players to long-term injuries. You have to speculate to accumulate.

Who will be the big movers in the January transfer window?

We are edging towards the January transfer window and clubs will have already set budgets, discussed targets and made init enquiries about how they wish to recruit. With a few "big" clubs underachieving and untold riches available for staying in the Premier League, I expect a considerable amount of money to be spent. Here I take a look at the major recruiters in January and where I expect them to splash the cash.

Chelsea

The champions have has a dreadful start to the season, and Jose Mourinho is no stranger to spending his club owners money. They have looked weak in defence and long-term replacements for John Terry and Branislav Ivanovic are needed. With Diego Costa looking injury-prone and neither Loic Remy nor Radamel Falcao cutting the mustard I can see a move for a striker - especially of they can offload Falcao back to Monaco.

Newcastle

Although Steve McClaren has stated that he's happy with the current squad, the loss of Tim Krul is a massive blow. A quality keeper is worth 10 points per season, and this could be the difference between survival and relegation this year. I'd expect them to look for a short-term option, someone like Victor Valdes, as Krul will be number one choice again when he's fit.

Sunderland

After another terrible start to a season and another managerial change I would expect some Big Sam wheeling and dealing in the transfer window. There will undoubtedly by some players leaving and others coming in, but the true nature of who comes in is dependent on who leaves. Expect some of the older players such as Wes Brown and Jermain Defoe to leave and some defenders to come in.

Aston Villa

Another big club with a new manager and an awful season to date. Villa haven't spent much for a long time now and, like Sunderland, I can't see loads of players coming in unless loads of players leave. But they have to improve immediately if they are to have any hope of statyng up.

These won't be the only teams that need strengthening in January but are the ones that stand out to me as the most likely at the moment. But all it takes is an injury for a team to suddenly see a gaping hole where that they think needs filling with an expensive player.

Watch this space!

Deadline day approaches - what does it say about the fans?

I blogged much earlier in the Summer and said that it was the start of the silly season. As the last season closed and teams were deciding what players they would discard and where the holes were in their squad, it felt like the silly season. As 1st July came around and clubs could officially announce their new signings, it felt sillier. I have no word to describe the period that's about to arrive - transfer deadline day. The business that's done in the last day, as clubs engage in brinksmanship - whoever blinks first loses money - is amazing.

In a world where players have no concept of the type of salary that the fans live on, they and their agents fight over the extra few grand a week or a better goal bonus that eventually makes little difference to their existence. Clubs that squander millions of players that turn out to be flops, squabble with other clubs about the different valuations each carry for a player. The selling club overvalues heavily, the buying club undervalues heavily and the player can get left in the middle. Where else would you force someone who doesn't want to work for you to stay and "become part of out future" or "stay and fight for your place." Not that the players are slaves to the clubs - far from it.

So we head towards the final day and Sky Sports are already hyping it up, with talk of world record, British record and club record transfers. With some heavy spending by the two Manchester clubs, Chelsea and possibly a big deal to come from

Arsenal the spending this Summer may top £1 billion. Is this the way that the world wants to spend it's money?

But after all that we, the fans, love it. We love the drama of the transfer window, the speculation about who we are going to buy, who might be in for one of our players or who we might have just missed out on. The figures seem to pass over out heads. A player that we have booed relentlessly when they played for another team is suddenly one of our heroes and the short sales go through the roof. The word that is often attached to football fans is "fickle" but I see it as something different to that altogether.

At any club, the average time a player or a manager stays there is probably now down to under 3 years. A fan is there for life, and has to adapt to the changes in chairman, director of football, manager and players. The fans will often support the club that their father and grandfather and so on supported. The lineage often goes back as far as the club itself. This is the opposite of fickle - this is long-term dedication from people that work hard all week to put their hand in their pocket for a few goals, a pie and a pint.

As the silly season gets to it's silliest point, I ask the clubs to keep their fans dreams alive. It's often these dreams that get us through the rest of our lives.

3 weeks break leads me to expand the blog

I've now returned from three weeks holiday. A three week break brings lots of thinking time but the return to reality and activity is tougher than I remember.

I've kept physically active whilst away, with a gym and swimming pool on the complex I've been staying on. But a lot of time on the road, by the pool, in the gym and on the beach gives you plenty of time to think about what you are doing and where you want to start going next with everything you do.

I think that it is good (and it was good) to have a period of reflection and contemplation. It gives you a chance to determine whether you think that you're on the right track and to plot the way forward without the everyday distractions of work life. It also enables a little "blue sky thinking" as there exposure to a different routine and a different culture can have you thinking about things in different ways. I have looked at the direction I'm heading in and I broadly think that it's where I want to be going.

It's now thinking about heading out of the break and back into my life that's occupying my mind. I landed and got home in Sunday evening and it was back to work at 7.30am on Monday, so there was no real transition to be had. It was a case of holiday mode as is went to bed and work mode when I got up the next morning. It was just the way it had to be with three weeks off - there was no spare time to be had! So it was straight back into it, which can sometimes be the best way to get on, although I don't really feel like that the the moment! I can just about see the wood from the trees at work now, after a few days of catching up. I just wish I could say the same about everything else I do.

I've looked at my blogs and I can see that there is definitely a Sunderland bias developing in terms of content. The plight of the club this Summer has occupied my mind and has obviously occupied my blog as well. My resolution is to look at the wider football situation and produce more (probably slightly shorter) blogs about the events of football as they occur.

Where have these release clauses appeared from?

Another transfer looks close to completion in the early part of next week as it's reported that Liverpool have met the release clause in Christian Benteke's contract. The clause is reported to be £32.5 million.

It's got me thinking about these release clauses and what they say about modern football.

In the example of Christian Benteke I'll have a look at what I think might have happened. Benteke was bought for £7m from Genk in August 2012 at the age of 22. Villa spent a lot of money in a player they saw as having huge potential and fitting into their style of play. The player probably saw Aston Villa as a stepping stone and either during the initial negotiations or a new contract, wanted a clause in his contract allowing this to happen. Villa wanted this to be a high figure and at the time probably thought that £32.5m for a player they bought for only £7m was probably good business. Since then, Benteke became the driving force at the club - going a long way towards keeping them up ever since signing. The club now feel quite reluctant to see one of their leaders leave, especially one so loved by their fans. So they dig their heels in and say to any suitor - "There's the release clause. If you want the player then that's what you have to pay." Liverpool are flush with the cash from selling Raheem Sterling and still haven't replaced the goals that Luis Suarez gave them. They have no choice but to pay.

I don't remember release clauses mentioned in transfer negotiations when I was a kid. But there wasn't anywhere near as much money in the game as there is nowadays.

In my eyes, the phenomenon started about ten years ago with the release clause quotes in the contracts of the players of Spanish clubs. But these don't seem to work in the same way. We're always hearing release clauses quoted of €50m to €150m but players no exchanging hands for those prices. And then there was the stand-off between Liverpool and Arsenal over the transfer of Luis Suarez. Only after Suarez had reconciled himself with Liverpool, did they reveal that there was a release clause but they decided to ignore it.

So, do they have a future in the game. I'd like to see them used in the way that Aston Villa, Christian Benteke and Liverpool have used them. Benteke gets his chance in a bigger league, Aston Villa get well rewarded for nurturing his talent and turning him into a player that the big clubs cover and Liverpool get a proven Premier League performer at a definite price.